ARJUN RAO
CEO & Founder.
Arjun has operated at the intersection of music, sport, entertainment, content creation & luxury hospitality for more than 24 years. Now, he is focused on leveraging his experience to help halt the biggest challenge of our times - global biodiversity loss.
Arjun is an IP guy who has made a career out of conceptualising & executing larger-than-life concepts with consummate operational competence. He has an enviable portfolio of events to his credit across music, stand-up comedy, luxury hospitality experiences & sports events. Throughout his career, he has delivered grand hospitality experiences at the most prestigious sporting events in the world. In 2014, in partnership with Indian tennis legend Vijay Amritraj, he ran the biggest Indian multi-franchise tennis league ever operated in the country- The Champions Tennis League. Arjun went on to produce a multi-season, award-winning TV show called "In Pursuit of Excellence", featuring some of the most prominent global personalities from all walks of life.
With his love for music and decades of involvement in events of varying scale and complexity, Arjun is convinced that music is the ultimate influencer. A firm believer in the 6 degrees of separation, he relies on his ability to create relationships where none existed. All his efforts today are focused on leveraging music and its global appeal to create a platform that sustainably funds chosen biodiversity conservation partnerships worldwide.
